Digital illustration

We Are Family London were asked to partner with Meta Ireland to help develop an illustration route that would tie back to Meta Ireland as a whole, one community, one island, one family, within Meta Ireland’s campuses.

The brand identity would then be used for physical in-office installations, digital branding and also on branded SWAG items that would be given to staff at the campuses in Dublin.

Using the inclusive tagline, ‘Together Wherever’ WAF wanted to develop an illustrative identity that incorporated an impactful reflection of the beautiful emerald isle of Ireland.

More about project ︎︎︎ here
 

I was commissioned by We Are Family to bring the Together Wherever Ireland concept to life – utilising Irish natural, historic and  cultural landmarks, to help to reinforce the message ‘Together Wherever’.

Living in Ireland for 8 years prior this commission made me feel especially connected to the subject and narrative of the illustration, and I was mega happy to be part of it!

West and Southwest of Ireland: Skellig Michael, Dingle Peninsula, Blarney Castle and a local flora and fauna.

Fragment of the illustration featuring iconic landmarks: Poolbeg, Glendalough and Wicklow mountains, Blarney Castle, and Hook Head Lighthouse.